Pricing
Are you looking to hire a professional freelance designer but no idea if you can afford one? The good news is us freelance designers are cheaper than agencies, as we have fewer overheads – no big offices or other staff to pay. If you have a larger design project in mind that you would need a team for, please do let me quote as I do know lots of other excellent freelance designers who I am more than willing to team up with.
All prices exclude VAT which I will add on and I charge via York-based Transparent Design, a micro agency which I co-own with my freelance creative developer husband Mike Rigley. These are guide prices only, so please note that I offer a free half hour chat to get to know your brand and quote properly on projects. I also offer discounted rates for charities.
My freelance design rates are indicative only so these prices are for ideas of rates and not necessarily what I will charge you as I quote on each project individually as I see each client as being unique and having unique needs.
- Logo refresh (update of existing – eg neatening up, update of font and / or colours) from £200
- A simple logo starts at £750 including a branding exercise & research.
I can create social media graphics that work across platforms including LinkedIn, Facebook, Instagram & X. I professionally redeisgn each graphic so it fits the size needed. I use Adobe to do this so your graphics will be unique and not look like other designs. I have helped Agencies with this for clients when they need batch designs. The prices below are for the first one, subsequent designs will be cheaper.
- Bespoke social media graphics from £100 / graphic plus £25 to resize
- Canva graphics using Adobe elements to create something bespoke from £120 / design
Website usability audits
Design and usability audits of existing websites– for a homepage £200 and other pages from £100. This is where I take a look at your site and give you ways to improve it without having to have a new website made. For instance labelling sections differently, changing the order of content, using different terminology, updating images and using bullet points instead of paragraphs. This is a very cost effective way of refreshing your existing site.
The cost of designing a website depends what you need on it. I design with the user in mind so always make sure I work closely with you on the content of your website. Your website will not look the same as someone else’s (especially your competitors!) and will be customised to your content. I include Image resizing and optimisation, the websites are SEO friendly, secure and come with a CMS (content management system). I can create websites on a monthly retainer if you are unable to pay for one up front.
- Bespoke website design (not including development) from £1500. This includes 2-3 homepage designs and 2 other page designs. I can work this way with development agencies for example.
- Webpage redesign / refresh from £160 / page – this is me redesigning a page with usability in mind.
- I offer simple 1 page WordPress templated websites from £700. A more complicated one with lots of functionality would be around £1500-3000.
These are just a few examples but please note, this does not include printing costs:
- Larger brochures from £1000
- Rollup banners from £120
- Business cards from £120
- 4 page leaflet from £400
- Flyers and posters from £200
- Exhibition stand design from £120 for each part depending on complexity – eg table cloth, roller banner, large banner
I can also design stickers and other promotional materials.
I need to quote individually for illustrations. I can design icons, maps & simple characters.
Prices for Service as a System (SaaS) and phone app designs are quoted per project depending on the scope of what is needed.
White label design
I do white label design for several agencies and can work this way on an ad-hoc or retainer basis. I generally charge a day rate or hourly rate for this but would need a chat to find out more.
Design consultancy
Often, on a discovery call, I come up with ideas for how I can help you and your business, especially if you are a new business. I am able to offer consultancy on this basis, as well as on a design basis. For example, where you can receive free help and information about grants, how to get started networking, where your ideal clients may be based and so on.
Basically tips to get you off the ground, or how to get out of a rut if you have already started your business. I am a business owner who has also helped set up businesses for years.
Prices from £200